FOUNDING MEMBERSHIP NOW OPEN · ATLANTA, GA
Direct Primary Care for Women in Metro Atlanta
You Deserve a Doctor Who Has Time for You
You spend your days showing up for everyone else.
WON Direct Primary Care offers thoughtful, membership-based care for women with full lives who want more time, access, and a doctor who truly listens.
Dr. Ashleigh Igbokwe, MD | Board-Certified Family Medicine Physician | Board- Certified Obesity Medicine Specialist | 15+ Years of Primary Care Experience
More time
Longer visits that leave room to listen, explain, and understand the full picture.
More access.
Direct communication with your doctor when questions or concerns come up.
More thoughtful care.
Care that considers your health in the context of your real life.
THE DOCTOR BEHIND THE PRACTICE
I'm Dr. Ashleigh Igbokwe, a double board-certified family medicine physician and obesity medicine specialist with more than 15 years of primary care experience.
I am also a wife and mother of three, including children with special needs. I know firsthand what it means to carry a full life while trying to keep your own health from falling through the cracks.
Over the years, I've seen too many capable, devoted women receive rushed, fragmented care in a system not designed for their actual lives.
"WON Direct Primary Care is my
answer to that. A practice where your
physician has the time to truly know
you and is accessible in ways most
patients have never experienced
from a primary care doctor."
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WHY THIS PRACTICE EXISTS
Healthcare Shouldn't Feel This Hard
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Most women today are managing their health in a system that moves too quickly to really listen, while also managing careers, families, and everyone else who depends on them.
Appointments weeks away
When something changes in your health, you shouldn't wait a month to talk to your doctor.
Visits that feel rushed
Twelve minutes is not enough time to understand a full picture, or to feel genuinely heard.
No real access between visits
Questions don't wait for scheduled appointments. Reaching your doctor shouldn't feel nearly impossible.
“You are not asking for too much. You deserve a doctor who listens carefully, takes your concerns seriously, and has time to truly know you. That is the kind of care this practice was built to provide.”
WHO THIS PRACTICE IS FOR
Built for Women Who Are Already
Carrying a Lot
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WON Direct Primary Care was designed for women who give a great deal of themselves to the people around them, and who deserve that same quality of care in return.
Mothers managing complex family schedules, especially those raising children with special needs or medical complexities
Professionals who are done settling for rushed, impersonal care
Women in their 30s, 40s, and 50s navigating changes in energy, hormones, or mood
Caregivers supporting aging parents while raising children
COMMON CONCERNS WE ADDRESS
Whatever You've Been Putting Off
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WON Direct Primary Care provides comprehensive primary care for adult women. If any of these sound familiar, this practice was built for you.
Weight & metabolic health programs
Physician-led programs designed to support long-term metabolic health and sustainable change.
Perimenopause & menopause
Care for hormonal changes, sleep concerns, mood shifts, and more.
Thyroid concerns
Evaluation and management of thyroid conditions and related symptoms.
Fatigue & low energy
Feeling exhausted, burned out, or unlike yourself.
Anxiety, stress, & overwhelm
Support for the mental and physical effects of chronic stress.
ADHD & executive functioning concerns
Evaluation and management of ADHD and executive function challenges.
Preventive care & long-term wellness
Proactive care focused on keeping you healthy, not just treating illness.
High Blood Pressure, Diabetes & Cholesterol
Thoughtful chronic disease management with time to understand the full picture.
Feeling "off" without clear answers
When something does not feel right, even if your labs or past evaluations looked “normal.”
A DIFFERENT KIND OF PRACTICE
How Direct Primary Care Actually Works
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Direct primary care is a membership model built around time, access, and relationships.
No insurance billing. No rushed visits. No feeling like just another number on the schedule.
Instead, members have direct access to their doctor and the time needed for more thoughtful, personalized care.
Unhurried appointments
Your visits are unhurried. There is time to hear your full story, understand your history, and actually talk through what matters to you.
Direct access to your physician
Message or call the practice directly and hear back the same day. No black hole, no three-day wait for a portal response.
A doctor who truly knows you
Because the panel is intentionally small, your doctor has the time to understand your health in the context of your full life, not just isolated symptoms.
NOW ACCEPTING FOUNDING MEMBERS
Request Your Invitation
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Founding Membership is now open.
This is an opportunity to join WON Direct Primary Care during our initial enrollment period and receive exclusive benefits available only to founding members.
If what you've seen here feels like the kind of care you've been looking for, I'd love to get to know you.
Requesting your invitation is simply the first step. After you submit the form below, I'll send you a few emails to help you learn more about the practice and invite you to schedule a brief WON Discovery Call. It's a chance for us to meet, answer your questions, and make sure WON Direct Primary Care is the right fit for you.
The practice will continue accepting new members after Founding Membership closes, but the exclusive benefits reserved for founding members will no longer be available. Because I intentionally care for a smaller number of patients, space is limited.
A few important things to know
• WON Direct Primary Care is a membership-based medical practice and is not health insurance.
• I encourage members to maintain health insurance for hospitalizations, emergency care, specialty care, and other services provided outside the practice.
• At this time, individuals currently enrolled in Medicare or Medicaid are not eligible for membership due to federal and state regulations.
COMMUNICATION PREFERENCES
WON Direct Primary Care
Serving adults across Metro Atlanta
3610 Piedmont Rd NE Suite 200
Atlanta, Georgia 30305
Phone: 770.758.3230
Email: [email protected]
WON Direct Primary Care is a membership-based direct primary care practice. Membership fees do not cover specialty care, hospitalizations, laboratory services,
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